Jo Malone perfume, born in London, is loved by the market for its unique temperament, simple packaging and personalized brand positioning.
Its founder, Ms. Jo Malone, has not received professional training in perfume development, but relied on her talent and exposure to perfume since childhood to develop the Jo Malone brand of perfume.
In addition, compared with other famous perfumes, the fragrance notes of their perfumes are very simple, often with only one or two main notes.
Under normal circumstances, we all think that perfumes are not suitable for mixing, but Jo Malone particularly recommends this kind of use, making it possible to mix and match perfumes. You can combine various scents to suit your taste.
Precisely because JO MALONE is unique, the unique personality displayed by its brand will not surprise the audience.
Since the Estee Lauder Group acquired the JO MALONE brand in 1999, JO MALONE has still maintained its unique temperament. Even its advertisements are full of personality and charm.
JO MALONE&ECO
Last Christmas, ECO designed and produced a display prop for the JO MALONE brand, and it became a feature that cannot be ignored in its commercials.
Buyer Show: ☟
Seller show: ☟
When the display props are combined with the advertising background, they often look better than shooting the display props alone. This is why there are some differences between the above “sellers’ show” and “buyers’ show”.
Jo Malone’s unique personality is fully demonstrated in the models’ dancing. The combination of Christmas tree display props and colors makes the brand and Christmas seamlessly linked.
I don’t know whether it was the two models that brought the display props to life or the display props that gave the two models their personality.
